Shangli details restructure plan

News Story
- 7 Jul 2016 ( #777 ) - Shanghai, China
1 min read
Shangli is back in business, in a new factory
Shangli is back in business, in a new factory
A week after breaking its silence over its "terrible period", Chinese manufacturer Shangli has revealed some of its restructure plans.

A company spokeswoman tells Forkliftaction News Shangli is back in production. The company is ramping up for exports at its new factory in Suzhou, near Shanghai.

Among the company's priorities are re-engaging with its dealer network which was impacted by the six-month hiatus.

The spokeswoman notes that "we have worked with most distributors for more than five years". She believes Shangli's quality and service initially won distributors' trust and it will be possible to get them back into the fold in the company's "second start-up".

Another urgent priority is service. "As you know, the most important (factor in) international business is after-sales service. Only (when) you can do the service well ... can you sell forklifts well."

Shangli is reverting to its original product lines, admitting that its H series, planned for launch last year, was a failure. "We will focus on the business of the regular model S series in the future," she says, adding that the range will consist of 1-10 T diesel forklifts, 1-7 T LPG forklifts and 1-5 T electric forklifts.

Last week, we shared a company apology for the lack of communication over the past six months and an assurance from Shangli owner Ye Zhongdao that "Shangli is not breaking down".
Toyota streamlines in US
Toyota streamlines in US 17 Jan 2019 - Columbus, IN, United States - 1 min read
Shangli restructures after silence
Shangli restructures after silence 30 Jun 2016 - Shanghai, China - 1 min read
KION unveils new structure
KION unveils new structure 3 Dec 2015 - Wiesbaden, Germany - 2 min read
Previously about:
Shangli restructures after silence News Story - 30 Jun 2016 - Shanghai, China - 1 min read
All quiet at Shangli News Story - 7 Apr 2016 - Shanghai, China - 1 min read
Do you have materials handling news? Submit your news here

Since July 2000, Forkliftaction News has been your guide to the developments that are shaping your industry.

Starting today we are also looking back on some of the key news stories from our extensive news archive.

In the news email and on the website, you'll see links to stories that were 'leading our news' multiple years ago, with topics spanning world-first products, big acquisitions, and major industry shifts.
We hope you enjoy this unique insight into the materials handling industry!

Words of support …

Thanks to advertising with Forkliftaction, we have received inquiries and more and more people are aware of Ningbo Ruyi Joint Stock Co.,Ltd, which fits with our company's goal to go global and let the world know more about the benefits of our Xilin brand.

Michille Shi, Vice General Manager Sales

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Since July 2000, Forkliftaction News has been your guide to the developments that are shaping your industry.

Starting today we are also looking back on some of the key news stories from our extensive news archive.

In the news email and on the website, you'll see links to stories that were 'leading our news' multiple years ago, with topics spanning world-first products, big acquisitions, and major industry shifts.
We hope you enjoy this unique insight into the materials handling industry!

PREMIUM business

Ningbo Ruyi Joint Stock Co., Ltd.
Manufacturer of forklifts, power stackers & pallet trucks.

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Inside The News
This week Forkliftaction News is celebrating its 25th anniversary! A wonderful achievement given we launched at a time when just 6% of the world’s population were internet users, according to Internet World Stats . Over the coming weeks, we will be sharing stories about our history and rolling out more celebrations, so keep an eye out... Continue reading

Showcased in the Virtual Expo

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Since July 2000, Forkliftaction News has been your guide to the developments that are shaping your industry.

Starting today we are also looking back on some of the key news stories from our extensive news archive.

In the news email and on the website, you'll see links to stories that were 'leading our news' multiple years ago, with topics spanning world-first products, big acquisitions, and major industry shifts.
We hope you enjoy this unique insight into the materials handling industry!