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NEWS : Full Story

Newsletter #119 (View other news stories)

TOYOTA SCORES WELL IN SURVEY

KENT, United Kingdom
Thursday, 7 Aug 2003

A UK survey has found 95% of forklift users rate the overall performance of Toyota products as good, very good or excellent.

The 2003 Handling & Storage Survey, conducted by Benchmark Research, measured the opinions of 700 forklift buyers and materials handling fleet managers.

A Benchmark spokesman said the survey was sponsored by forklift manufacturers and was not a public document. Only the information released by Toyota Industrial Equipment was available.

According to Toyota, the survey showed 92% of Toyota users would repurchase, and 96% would recommend the brand.

Toyota marketing manager Miles Griffin said the survey showed Toyota had an excellent range of products.

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