Forklift News - AEM partners with Media Globe

The Association of Equipment Manufacturers (AEM) is taking the global recession into consideration and will not hold a stand-alone CONEXPO Russia exhibition next year.

AEM has reached an agreement with Construction Equipment & Technologies (CTT) exhibition organiser, Media Globe, to hold an expanded construction equipment expo in Russia in 2010.

"The current economic conditions make it very difficult for the manufacturers of construction equipment and their customers," says AEM president Dennis Slater.

"By joining forces with Media Globe to give the full support of AEM to CTT and organising the CONEXPO Russia exhibit area, we will be improving the opportunity of participants for a successful event," Slater explains.

The annual CTT exhibition will be held on June 1-5, 2010 at the Crocus International Exhibition Centre in Moscow. CONEXPO Russia, which was held last in September 2008, was to be held in September 2010. Instead, there will be a CONEXPO Russia exhibit area in the CTT exhibition.

The new arrangement is expected to benefit participants through the combined resources of Media Globe -a major Russian trade show organiser - and AEM, and the bringing together of manufacturers, customers and industry organisations in Russia.

AEM will be responsible for exhibit space sales for North and South American-based companies, and other international manufacturers. The association will also provide marketing support for CTT in North and South America.

"Co-operation with AEM will enhance the global platform of CTT and will support participants during the economic downturn and in the future," says Media Globe president Alexey Striganov.

CTT has grown "steadily" for the past 10 years as the expanding Russian economy created a boom in infrastructure projects. Media Globe organises specialised international exhibitions and publishes industry magazines in Russia.

Discuss Forkliftaction.com News stories in the Discussion Forums!