How to source (and sell) rough terrain forklifts online

Advertisement
- 26 Feb 2015 ( #707 )
2 min read
How to source (and sell) rough terrain forklifts online.
How to source (and sell) rough terrain forklifts online.
Making your fleet of rough terrain lift trucks and heavy equipment searchable online is more important than ever, but many dealers don't have the time or the resources to create individual web pages for each machine in their inventory.

The Machinery Street Showroom was created with the help of rough terrain and high capacity forklift dealers like H&K Equipment as a no-investment option for dealers to get all their equipment online and attached to their website in minutes.

What is Machinery Street?

Machinery Street is a suite of tools that enables dealers to get their big trucks, heavy equipment, and material handling vehicles listed online without the need for additional software, hardware, or programming.

Machinery Street allows you to quickly publish promotional webpages for your equipment.
Machinery Street allows you to quickly publish promotional webpages for your equipment.

Our platform allows you to seamlessly attach an interactive showroom to your business's website. It will be branded to match the look and feel of your web property and lets you list and market equipment from an easy-to-use dashboard.

Each piece of equipment is added simply by filling in a few item-specific fields with details you wish to include for the unit. There is no limit to the number of items you can list.

What can you do with Machinery Street?
  • List machines for rent, for sale, or both.
  • Post details, specs, and comments about any vehicle.
  • Upload photos and videos.
  • Attach brochures, technical sheets, and product literature.
  • Easily search for a vehicle by category, year, manufacturer, stock number, and more.

Item pages are created via a simplified dashboard.
Item pages are created via a simplified dashboard.
Concierge-style search eliminates guesswork and makes it easier for customers to find equipment.
Concierge-style search eliminates guesswork and makes it easier for customers to find equipment.

Visitors to your website will be able to locate the machines they want through a concierge-style search system that eliminates the guesswork of hunting for a specific piece of equipment. Once a machine is rented or sold, you can remove it from your showroom with a single click, or relist it later just as easily.

Reach more customers in the Forkliftaction Marketplace.

Every vehicle you add to your showroom can be included in your Forkliftaction Marketplace account by simply checking a box. Your listing will appear right alongside other equipment in the material handling industry's most popular exchange without any extra effort from you.

Every machine you add to your showroom can be instantly included in the Forkliftaction Marketplace.
Every machine you add to your showroom can be instantly included in the Forkliftaction Marketplace.

Interact with a community of dealers.

Machinery Street also makes it easy to share information and interact with other dealers. If a customer is looking for a piece of equipment that you don't stock, you can search for it on our network and quickly send a request to a member dealer who does. If they approve your request, you can add their vehicle to your showroom with a single click.

You can also find and contact dealers directly to partner up for special projects and unique sales opportunities. The potential for collaborative growth through Machinery Street is limitless.

Sell and rent equipment online affordably.

Machinery Street allows you to market and offer your entire fleet of new, used, and rental equipment to customers at a fraction of the cost of building the same functionality into your own website. It's free to try and there is no commitment or contract required.


Visit www.machinerystreet.com, call (412) 809-5420, or send an email to learn more.
Get in touch with H&K Equipment Company
  • Thank You

  • Someone will contact you soon.
This message will be sent directly to the advertiser
H&K Equipment Company
+1 (0)4... Show
4200 Casteel Drive,
Coraopolis, PA 15108,
United States
H&K Equipment Company
To learn more about impactful advertisements: download our media kit
The article on this page is supplied by and shown on behalf of an advertiser and does not in any way represent the views of Forkliftaction. The originators take full responsibility for their content. We advise you to contact the advertiser directly for any matters concerning this article.
Words of support …

Thanks to advertising with Forkliftaction, GemOne has experienced a significant enhancement in our online presence. Working with Forkliftaction has enabled us to boost engagement with our targeted audience, resulting in an increase in information requests and downloads of valuable materials from our website. Forkliftaction has consistently delivered outstanding results, helping us to effectively connect with the right audience.

Justine Lootens, CEO
Upcoming in the editorial calendar
WIRELESS CHARGING
Aug 2025
MANAGING MIXED FLEETS
Oct 2025

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Inside The News
While innovation and new technology are evolving at what seems to be an ever-increasing pace, the need to capture the data (telemetry) from this tech, and the ability to utilise it (telematics) for efficiency and cost savings, is one area attracting more and more attention ... Continue reading
Inside The News
While innovation and new technology are evolving at what seems to be an ever-increasing pace, the need to capture the data (telemetry) from this tech, and the ability to utilise it (telematics) for efficiency and cost savings, is one area attracting more and more attention ... Continue reading
Words of support …

I know I can count on them. They give valuable suggestions on the campaign planning, and to publish content is as easy as abc, as they take care of the material layout and check links. This is a great support.

Annalisa Castellini, Marketing Manager
Upcoming in the editorial calendar
WIRELESS CHARGING
Aug 2025
MANAGING MIXED FLEETS
Oct 2025

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Inside The News
While innovation and new technology are evolving at what seems to be an ever-increasing pace, the need to capture the data (telemetry) from this tech, and the ability to utilise it (telematics) for efficiency and cost savings, is one area attracting more and more attention ... Continue reading
Words of support …

These releases in Forkliftaction are a nice experience for SNDC... We got seven inquiries coming from Canada, USA, Mexico, Israel and Australia (five from retailers, two from machines manufacturers) and we are still in contact with them. I can state that's a success story!

David Massat, Sales Director OEM and Export

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Upcoming in the editorial calendar
WIRELESS CHARGING
Aug 2025
MANAGING MIXED FLEETS
Oct 2025