Seminar / workshop

Parts and Service Marketing - AED

United States, Chicago, IL - 5th & 6th April 2004
Parts and Service Marketing - AED "Making a Difference"

The changes that have taken place over the past twenty-five years, and those ahead, demand a more professional, productive and profitable product support operation. To support the development of the parts and service management team, we have designed a series of training courses aimed at those charged with the responsibility of managing this segment of the dealers business. Parts & Service Marketing - Making a Difference, consists of four elements presented during a two day seminar.

Defining Customers
Market Coverage - Designing Service Excellence
Customer Loyalty
Measuring and Managing Success
This Unit provides a broad base introduction to Parts & Service Marketing for the 21st Century. It is intended for sales personnel and any management and supervision people that have the responsibility of serving customers. The material covers all aspects of parts & service marketing necessary for a business to "Make a Difference" to their customers.

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Date(s)
5th & 6th April 2004
Venue
TBA
Ticketing
AED Members: $645.00
Movers & Shakers
Jospeh E Creed Jospeh E Creed
CEO, Caterpillar Inc
Secretary general, European Rental Association
Chairman of the Board of Directors, UgoWork
vice president, Investor Relations, Konecranes
JLG G12-55A
Coraopolis, Pennsylvania, United States
Used - Sale & Hire
UN Forklift FGL18T
HANGZHOU, Zhejiang, China
New - Sale
Movers & Shakers
Jospeh E Creed Jospeh E Creed
CEO, Caterpillar Inc
Secretary general, European Rental Association
Chairman of the Board of Directors, UgoWork
vice president, Investor Relations, Konecranes
KION reports dip in Q1 revenue Frankfurt am Main, Germany

PREMIUM business

Lift Technologies Inc.
Global leader - manufactures masts, carriages, sideshifters & fork positioners